Mobile WiMAX: Delivering on the Promise for a Successful Deployment

Andy McKinnon WiMAX Principal, Motorola Home & Networks Mobility, Motorola; Chairman, GDC Ecosystem Partners Subcommittee

Speaking with reference to real world examples and lessons learnt from Motorola's extensive experience in deploying commercial WiMAX networks in EMEA, Andy McKinnon will cover:

• Considerations for optimizing the WiMAX business model; key application requirements
• Planning a mobile WiMAX network for optimal performance
• The consequence of spectrum decisions
• Mobile WiMAX outlook; global roaming update

WiMAX Network Planning and Optimization

Moderator
	Berge Ayvazian Chief Strategy Officer, Yankee Group
Panelists
	Ran Avital Director of Strategic and Product Marketing, Ceragon Networks		Kevin Suitor VP of Marketing and Business Development, Redline Communications
	Mark Guinan Vice President, UK Operations and UK Branch Manager, Arraycomm

This session will stress the importance of network planning and RF modeling tools to optimize the use of available spectrum and backhaul capacity for a given set of license conditions. The panel will also examine the impact of advanced antenna technologies and backhaul solution providers to deliver superior WiMAX network performance.

Cost Efficient Solutions for "Broadband in your Pocket"

Udo Duelberg Head of Sales Broadband Wireless Access, Nokia Siemens Networks

Direction of internet communication is going mobile as end users want to have broadband in their pockets. Increased traffic creates the connectivity need. However while all this is great for the consumer/end-user, operators and vendors are facing price erosion. What is needed in the network is simplicity - flat network architecture. What's more, same platform for all technologies enables concentrating development efforts and reusing development for even better economies of scale.